Corporate practice bd |
Target costing
Target costing is a cost management tools or techniques that a manager set of standard cost to achieve desire profit.Under this technique try to cost as a minimize level to achieve target profit.
There are some important formulas of target costing are mention below.
01.Target operating Income =(Target revenue*% of profit).
Target Revenue=(sales units*selling price)
02.Target operating income per unit=Target operating income/Units sales
03.Target Manufacturing cost per unit:-
(A) Target selling price per unit ****
Less: (B) Target income per unit (****)
Target cost per unit (A-B) ****
Less: selling & Admin cost per unit (****)
Result -Target manufacturing cost per unit *****
Let,starts setting up selling price per unit on Target manufacturing cost Plus pricing
Target manufacturing cost per unit = *****
Add: Markup % on Target manufacturing cost per unit = ****
Result-selling price per unit on Target manufacturing cost Plus Pricing
04.Full cost pricing Method....
Its means all cost that include
Material cost = *****
Labor cost = *****
Factory Overhead cost = *****
Selling & Admin cost = *****
Marketing Cost = *****
Others cost (including Fixed cost) = *****
Result -Total full cost = *****
So, Full cost per unit= Total full cost /Total units produce
Now ,we calculate Markup % on full cost pricing:
(Desire profit/ Total Full cost)*100
Result-Markup % on full cost pricing = *****
Let,starts setting up selling price on full cost pricing
Full cost per unit = *****
Add: Markup % on Full cost (IF 20%) = *****
Result-selling price per unit on full cost pricing = *****
05. Target Rate of Return on investment (ROI): (Target operating income/Investment Capital )*100
Here,Investment Capital=(Long term Asset+Current Asset)
06.Target operating income =(Total Investment*ROI)
07. Variable cost Plus Pricing=(Fixed cost+Profit+SG & A Expense /Total variable cost of the product)
Say for Example,
Fixed cost=2,00,000
Profit =1,00,000
Total =3,00,000
Production =10,000 Units
Total variable cost including selling cost =4,00,000
Variable cost per unit=4,00,000/10,000 units
Result = 40 per unit
Here, Markup % on variable cost = (Fixed cost+Profit) /(unit produce*Variable cost per unit)
=(2,00,000+1,00,000) /(10,000units@40 per units)
= (3,00,000/4,00,000)*100
Result =75%
Let,starts setting up selling price per unit on Variable cost plus pricing
Variable cost per unit = 40.00
Add: Markup % on Variable cost ( 75%) = 30.00
Result-selling price per unit on Variable cost plus pricing = 70.00***Proved,***
Sales revenue(10,000 units*70 per unit)=7,00,000
Less Variable cost(10,000 units*40.00 per unit)=(4,00,000)
Less fixed cost(given)=(2,00,000)
Result profit=1,00,000 ***(Proved)****
8 Absorption cost Plus pricing Method...
Here,
we need to calculate absorption costing per unit,
we know that ,absorption costing per unit include :
Say for example:
Material cost per unit = 2.50
Labor cost per unit = 1.50
variable manufacturing cost per unit =1.20
Add: Fixed manufacturing cost per unit=50
(500000/10000 units)
Result total absorption cost per unit=55.20
we also calculate Mark up % on absorption costing, the formula is -
= (Desire profit +SG & A Expense / Units sales*Absorption cost per unit)
Let,starts setting up selling price on Absorption cost Plus pricing Method -
Absorption cost per unit =55.20
Add: Markup % on Absorption cost (IF 20%) = 11.04
Result-selling price per unit under Absorption cost Plus pricing= 66.24
Here, Desire profit =(Required ROI* Investment)
Here, Investment Capital=(Long term Asset+Current Asset)09. Relevant cost plus pricing Method..
Here, we need to calculate Relevant costing per unit,
we know that ,Relevant costing per unit, include :
Say for example,
Material cost per unit = 3.50
Labor cost per unit = 2.50
variable manufacturing OH cost per unit = 1.20
Add: Relevant Fixed cost per unit = 50
(500000/10000 units)
Result total Relevant cost per unit = 57.20
we also calculate, Mark up % on relevant costing, the formula is -
= (Desire profit +SG & A Expense / Units sales*Relevant cost per unit)
Let,starts setting up selling price on Relevant cost plus pricing Method
Relevant cost per unit = *****
Add: Markup % on relevant cost per unit (IF 20%) = *****
Result-selling price per unit under relevant cost Plus pricing = *****
Here, Desire profit =(Required ROI* Investment)
Here, Investment Capital=(Long term Asset+Current Asset)10.Time and Materials Pricing method.
Introduction:-
Time and Materials pricing actually used in the service and construction industries to billing the customers for a standard labor rate per hour used, plus the actual cost of materials used.
***Area where Time and Materials pricing is used****
01. Accounting Firm ,Auditing & Tax service
02.Consultancy
03. Medical service
04.Vehicle Service etc.
Under Time and Materials Pricing method we need to calculate-
01. Timing charge...
Timing charge means actually hour worked for service@labour hour rate, if hourly labor rate is Tk.70.00 actually service spent 5 hours ,
Then ,Timing charge = ( 5hours*70.00 per hour ) = TK. 350
02. Material Loading charge...
Where as Material loading charge means at the time of service repair parts used in service property,and also included ordering handling, storing cost .
Say for example,
Parts invoice cost Tk. 90.00
Ordering handling,storing cost 15% on Invoice cost
Desire profit 10% on Invoice cost
Result-Material loading charge %= (15+10)
= 25%
So, cost of the Job is would be,
Timing charge= ( 5hours*70.00 per hour )=350.000
Material charge:
Invoice cost of parts = 90.00
Add :Material loading charge(25% of Tk.90.00) = 22.50
Total (invoice+ loading cost) = 112.50
Result Bill cost of the Jobs (350+112.50) = Tk.462.50
11.Profit Maximizing Pricing Method
Under Profit Maximizing Pricing Method we should calculate two Factor like,
01.Profit maximizing markup on variable costing = -1/(1+Price elasticity of demand)
02.Price elasticity of demand=Ln(1+% change in Qty sold) / Ln(1+% change in price )
So , Profit Maximizing Pricing = (1+Profit maximizing markup on variable cost)* Variable cost per unit.
Here, are some Practical Example of Target pricing for Clear concept.
Practical Example 01.
(Under Absorption cost Plus pricing Method.) (CMA -January-2022)
Unit produce & sales per Annum = 50,000 units
The estimated product cost are as follows-
Direct Material cost per unit = Tk.40.00
Direct labor cost per unit = Tk.20.00
Variable Manufacturing OH per unit = TK.12.00
Fixed Manufacturing OH = Tk.50,000 per year
Variable selling & Admin cost per unit = Tk.7.00
Fixed selling & Admin cost per year = Tk.40,000
Estimated required investment by the company = Tk.1,20,000
Desire ROI = 12% [Rate of return]
The company uses Absorption costing approach to cost plus pricing...
Required:
01. Compute target sales value where the company use to achieve desired ROI
02.Compute Target selling price per unit
Solution:-
(Step-01) -calculate Desire ROI =(Required Investment*ROI)
=Tk.(1,20,000*.12)
=Tk. 14,400
(Step-02) -Absorption cost per unit:
Direct Material cost per unit=Tk.40
Direct labor cost per unit=Tk.20
Variable Manufacturing OH per unit =TK.12
Fixed Manufacturing OH per unit (Tk.50,000.000 per year/50000 units)=TK.1
Total Absorption cost per unit =Tk.73
(Step-03) -Total selling & Admin cost:
Variable selling & Admin cost( 50000 units@7.000per unit) =Tk.3,50,000.000
Fixed selling & Admin cost per year =Tk.40,000.000
Total selling & Admin cost: =Tk.3,90,000
(Step-04) -Mark up % on absorption costing
= (Desired profit+Total selling & Admin cost) / 50,000unit@73.000 per unit)
= TK.(14,400+3,90,000) / 36,50,000
= (TK.4,04,400 / 36,50,000)*100
= 11.07945 %
(Step-05) Target selling price:-
Total Absorption cost per unit =Tk.73
Add:Mark up % on absorption costing = TK. 8.088
(TK.73.000@11.07945%)
Target selling price: =TK.81.088 per unit
Req-01. Compute target sales value where the company use to achieve desired ROI
=(50000.000 units@ Target selling price per unit )
=(50000.000 units@ 81.088 )
= TK.40,54,400.000
Req-02. Target selling price: =TK.81.088 per unit
***Proved,****
Sales = (50000.000 units@ 81.088 per unit ) = TK.40,54,400.000
Less :Manufacturing cost (50000@73.00) = TK.(36,50,000.000)
Gross margin =TK.4,04,400.000
Less:Total selling & Admin cost:=Tk.(3,90,000.000)
Desired Profit = TK.14,400.000 ***( Proved).*****
Practical Example 02. - (Profit Maximizing Pricing Method.)
The ABC co. believe that a 10% increase the selling price of their shampoo products would result in a 15% decrease in the number of shampoo sold. where as Variable cost per unit =Tk.2.00
Requirement:
01.What is the Price elasticity of demand?
02.What is the profit Maximizing Pricing?
Solution:
At first we calculate Price elasticity of demand
Price elasticity of demand=Ln(1+% change in qty sold) / Ln(1+% change in price )
= Ln[1+(-0.15)] / Ln[1+(0.10]
= Ln(0.85) / Ln(1.10)
= -1.71
2ndly- Profit maximizing markup on variable costing = -1/(1+Price elasticity of demand)
= -1/[1+(-1.71)]
= 1.41
So , Profit Maximizing Pricing = (1+Profit maximizing markup on variable cost)* Variable cost per unit.
= (1+1.41)* 2.00 per unit
= Tk.4.82
Practical Example 03. (Charles T.horngren) - (Under Full cost Plus pricing Method.)
The wimax company LTD. Provide following information..
01.The wimax Target Investment=TK.1,30,00,000
02.Expected production and sales =5,00,000 cases
03.ROI=10%
Expected cost next year are as follows:
Variable production cost =3.50 per cases
Variable marketing & distribution cost =1.50 per case
Fixed production cost=10,00,000
Fixed marketing & distribution cost =7,00,000
Others Fixed cost =5,00,000
Requirement: ***Try to Solve this***
01.What is the Target operating income?
02.What is the target selling Pricing? (Use full cost plus pricing method)
03.Facing the competitor price the wimax company LTD ,Increasing the selling price to 14 per cases,Assuming there are production & sales decreasing by 5% .Calculate the return on investment where as is increasing selling price may be a good Idea for the the wimax company LTD.